Alida Activate: Spring Edition is your chance to understand how you can quantify the value of customers' experiences in your business.
Insights from industry leaders paired with a masterclass series and take-home workbook will give you the tools you need to start improving your customer experiences today.
Watch all the expert sessions on-demand and get access to exclusive Masterclass content including a CX Maturity Quiz and take-home workbook.
CX 101: EXPERIENCE FOUNDATIONS
Paul Hagen, Alida
25 minutes
How do you build and grow a customer experience management program? There's no need to reinvent the wheel - there are many maturity frameworks that provide a roadmap to success.
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CX 102: EXPERIENCE DESIGN
Sarah Doody, UX Portfolio Formula
25 minutes
To fuel the future of product design in your organization you need to ensure adoption from your customer base. So how can you be sure you're delivering the features and functionality your customers crave?
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CX 103: EXPERIENCE ECONOMICS
Kevin Kwong, Alida & Nicole Kealey, Alida
25 minutes
If you’re just starting to listen to your customers and don’t have executive buy-in for a sophisticated experience program, you need quick wins to generate tangible value and get the investment required to take on bigger, more meaningful projects.
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