7 Questions Every Company Must Ask When Building an NPS Program

For 20 years, Net Promoter Score® has been an invaluable metric for understanding an organization’s potential for growth by asking one simple question, “How likely are you to recommend company X to a friend or colleague?”

Being able to answer this question—and have a process in place to make actionable changes from the information—has a big impact on many key business objectives:

• increasing revenue
• customer loyalty
• customer lifetime value
• better/faster products to market
• and so much more

As technology has matured to do more with NPS to connect feedback with action and to get deeper customer insights through integrations—NPS programs find themselves in the midst of a renaissance.

Download the NPS checklist to access the 7 questions you should consider when building your NPS program.