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The Power of Community-Centered CX

Why creating human experiences is good business.

Thousands of CX, marketing, product development, research and insights professionals gathered to discuss key themes impacting customer experience and ways to adapt strategies for better results. Check out the incredible sessions now!

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Activate 2023

Preview some of the Activate 2023 content

activate on demand _warner bros

Keynote: How to drive business transformation with the power of community-centered CX

Ross Wainwright, CEO, Alida | Natasha Hritzuk, VP Global Entertainment Research, Warner Bros. Discovery

activate on demand _pokerstars

How to drive revenue and save costs with Alida Innovation

Riaz Raihan, President, Products & Engineering, Alida | Gareth Williams, Insight Community Manager, Consumer & Market Understanding, PokerStars

activate on demand _Amazon

How research communities have evolved over time and the role they play in UX

Elisa Chan, Global Head of Design Research & Beta, Amazon Music

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Alida is a Community Research platform that helps the world's biggest brands create highly engaged research communities to gather feedback that fuels better customer experiences and product innovation.