How to do really great video research with Channel 4 and Verve

Watch this recording of Alida's customer-only user group series featuring presentations from Channel 4 and our research partner Verve!

As more and more brands are turning to their communities and insight platforms for more than just 'quick quant', many Alida customers are enhancing their methodology toolkit with video research that drives customer closeness and activates their insights and CX programmes.

But which use cases lend themselves really well to video? How do you target the right people and get the highest quality submissions? What are some creative ways of using video to drive the deepest insights?

Watch this to learn:

• How Channel 4's Lucy Antoniou used video to bring audiences to life in a post covid world
• Tips, tricks and case studies from digital research experts Verve
• How to use the Alida platform for video research

Featured Speakers:

Lucy Antoniou

Research Manager

Channel 4

Kate Downer

Director

Verve

Melissa Birkett

Associate Director

Verve

Alexandra Crossley

Vice President, Customer Success

Alida