Modern Research Made Easy
The Alida platform enables research teams to capture rapid and ongoing feedback from community members and the market at large. Select from a wide range of fit-for-purpose tools and activity types to meet the needs of your research program and provide your respondents with the best experience.
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Surveys
Design and launch surveys quickly with intuitive authoring, over 25 question types, advanced logic, and unlimited responses. Track insights in real-time with customizable dashboards.
Video Interviews & Focus Groups
Gain deeper understanding of behaviors, attitudes, and motivations with in-depth video interviews and focus groups and unmoderated video. Collect richer qualitative feedback faster with streamlined segmentation, scheduling, transcriptions, showreels, sentiment and more.
Digital Intercepts
Collect actionable feedback in real time and deliver personalized offers and experiences across digital channels with embedded intercepts.
Discussion Forums
Capture real-time qualitative feedback with discussion forums. Give members a space to interact and empower internal stakeholders to easily monitor and participate in the discussion.
Respondent Experience
Engage with your audience on the channels they prefer, including email, in-app, and web intercepts–all with advanced theming and customization to match your brand. Leverage multiple question types and accessibility features to ensure all participants can engage with activities equally and effectively. Engage in ongoing feedback loops with respondents to deliver member value beyond monetary incentives.
