Aidan Ryan, Principle Customer Success Manager & Julia Nathanson, Principle Solution Advisor
Trisha Jacobs, VP Customer Success & Julia Nathanson, Product Specialist
Cory Lebson
An in-depth workshop on how to do UX research in an agile, simplified way. Cory will walkthrough strategies for being flexible in a fast paced research environment. This workshop will cover how to adjust your mindset to adapt to agile UX research along with a breakdown of UX research methodologies you can use to ensure you’re capturing the most meaningful insights possible.
Daniela Cicoria & Alex Crossley, Alida
The need for rich qualitative insights to understand customer behaviors is greater than ever. Technological advancements have streamlined large-scale qualitative research, but how do you begin incorporating these methods into your community program?Discover how to overcome barriers to qualitative research by leveraging a proven framework and tools designed to maximize efficiency and scalability in your research programs.
Hannah Forsythe, Dustin Zender, Alida
It’s never been more valuable to have a balanced 360° view of your consumer base. Engaging new demographics and discovering impactful ways to connect with different customer personas is crucial to continuous community growth. Join this workshop to learn how to tap into niche customer and consumer segments. Discover innovative new recruitment sources to identify a variety of consumer groups and leverage progressive profiling for targeted segmentation and increased engagement.
Connell O'Reily, Julia Nathanson, Ken Vulliamy, Alida
Segmented data and unstructured reporting make analysis and insight generation difficult. Discover how to bring your data together to tell a cohesive story and make quick, informed decisions using a single tool.In this session, you will learn how to combine data sources, including quantitative, qualitative, and video feedback, to gain deeper insights from your survey reporting and dashboards. Explore how Gen AI enhancements will revolutionize your approach to data analysis and reporting to generate insights easier than ever.
Sophie Millions & Louise Morrow, PA Consulting
An insight ecosystem centered around a customer community is the most efficient and effective way of driving deep insights at speed and scale. The most successful communities have evolved into universal and multifaceted insights platforms at the centre of market, product, and user research programmes. This workshop will cover the steps and considerations for how you can evolve your community into an insight engine that supports more use cases, informs new stakeholder groups, and accesses new audiences.
VP Product Management, Connell Oreilly & Solutions Engineer, Lautaro Mareno
Save time and effort through more efficient use of the platform and leveraging the latest features
Improve activity engagement and results with expert advice and best practices
Deliver detailed and refined insights to your stakeholders faster and with less effort
Stay up to date with the latest trends in market research and consumer insights
