What's the Difference between Customer Centric vs. Customer Focused?

Customer Experience

What's the Difference between Customer Centric vs. Customer Focused?

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4 CX Trends for 2024: Your Guide to Navigating the Year Ahead

Customer Experience | 4 min read

Customer Experience

3 Key Takeaways From Innovation Day to Carry Into 2024

| 3 min read

Customer Insights
Customer Experience
Product Experience
User Experience
featured in hero
Alida’s Fall ‘23 release provides faster speed to insights and scalability, powered by AI.

Alida’s Fall ‘23 Release Provides Faster Speed to Insights and Scalability, Powered by AI

Customer Experience | 1 min read

Customer Experience
How To Build A Customer Community And Improve CX

How To Build A Customer Community And Improve CX

Customer Experience | 3 min read

Customer Experience
How Bally Sports Delivers Better Fan Experiences with Community

How Bally Sports Delivers Better Fan Experiences with Community

Customer Experience | 3 min read

Customer Experience
Brand Experience
Media & Entertainment

G2, a leading tech marketplace and review site for B2B software solutions, has recognized Alida as a Leader

Customer Experience | 2 min read

Customer Experience

3 reasons why communities are essential to your CX strategy today

| 5 min read

Customer Experience
featured in hero
PX Week: Listening to the Voice of Patient is the fastest path to improved experiences

Listening to the Voice of Patient is the fastest path to improved experiences

Customer Experience | 2 min read

Customer Experience
Unlock the Power of Mobile-First Insight Tools to Improve Your Customer Experience

Unlock the Power of Mobile-First Insight Tools to Improve Your Customer Experience

Customer Experience | 1 min read

Customer Experience
Alida Spring ‘23 product release: strengthening our foothold in the mobile realm

Alida Spring ‘23 product release: strengthening our foothold in the mobile realm

Customer Experience | 2 min read

Customer Experience

Staying ahead of the game with Gen-Z: how to engage your fans and create a winning formula

Customer Experience | 2 min read

Customer Experience
Warner Bros. Discovery leverages research communities to identify trends and make business decisions

Warner Bros. Discovery leverages research communities to identify trends and make business decisions

Customer Experience | 2 min read

Customer Experience
Retailers embed customer insights into their DNA

Retailers embed customer insights into their DNA

Customer Experience | 3 min read

Customer Experience
Alida integrates with ChatGPT for collaborative intelligence at scale

Alida integrates with ChatGPT for collaborative intelligence at scale

Customer Experience | 3 min read

Customer Experience
Media and zero-party data: Audience insights hold the key to profitability

Media and zero-party data: Audience insights hold the key to profitability

Customer Experience | 4 min read

Customer Experience
Alida Winter ‘23 product release: Strengthens connections through personalization

Alida Winter ‘23 product release: Strengthen connections through personalization

Customer Experience | 1 min read

Customer Experience

Insurers lower risk of tough decisions by listening to their customers

Customer Experience | 3 min read

Customer Experience

Follow these trends to become a 2023 customer experience innovator

Customer Experience | 4 min read

Customer Experience

Why the end of cookies doesn’t mean the end of personal data

Customer Experience | 3 min read

Customer Experience

Is your Voice of Customer program reaching the right people?

Customer Experience | 2 min read

Customer Experience
Why is everyone talking about CLV again?

Why is everyone talking about CLV again?

Customer Experience | 5 min read

Customer Experience
Innovation Day is upon us: What to expect

Innovation Day is upon us: What to expect

Customer Experience | 2 min read

Customer Experience
Alida’s Touchpoint helping to break the cycle of poverty through education

Alida’s Touchpoint helping to break the cycle of poverty through education

Customer Experience | 2 min read

Customer Experience
The need for speed: Keeping up with customer expectations

The need for speed: Keeping up with customer expectations

Customer Experience | 4 min read

Customer Experience
Alida Fall ‘22 Product Release: Engage more customers faster with Conversational Surveys

Alida Fall ‘22 Product Release: Engage more customers faster with Conversational Surveys

Customer Experience | 2 min read

Customer Experience
Customer lifetime value: The most important metric everyone overlooks

Customer lifetime value: The most important metric everyone overlooks

Customer Experience | 3 min read

Customer Experience
Customers Are Changing — Are You?

Customers are changing — are you?

Customer Experience | 4 min read

Customer Experience
Your guide to customer engagement software

Your guide to customer engagement software

Customer Experience | 9 min read

Customer Experience
How to keep a customer insight platform vibrant once the novelty is over

How to keep a customer insight platform vibrant once the novelty is over

Customer Experience | 4 min read

Customer Experience
The why and how of customer engagement

6 tips for boosting customer engagement

Customer Experience | 4 min read

Customer Experience
The pros and cons of word clouds as visualizations

The pros and cons of word clouds as visualizations

Customer Experience | 3 min read

Customer Experience
What's the difference between customer centric vs. customer focused?

What's the difference between customer centric vs. customer focused?

Customer Experience | 3 min read

Customer Experience
Four ways technology is changing consumer behavior

4 ways technology is changing consumer behavior

Customer Experience | 3 min read

Customer Experience
Alphabet Soup of CX Metrics

Alphabet Soup of CX Metrics

Customer Experience | 5 min read

Customer Experience
Five examples of brands driving customer-centric innovation

5 examples of brands driving customer-centric innovation

Customer Experience | 4 min read

Customer Experience
Alida Summer ‘22 Product Release: Customer Journeys helps improve your customers’ entire experience

Alida Summer ‘22 Product Release: Customer Journeys helps improve your customers’ entire experience

Customer Experience | 2 min read

Customer Experience

How lululemon Co-Creates Experiences with and for Their Customers

Retail | 2 min read

Customer Experience
Retail
Alida Named a Leader in Experience Management Software by G2

Alida Named a Leader in Experience Management Software by G2

Customer Experience | 2 min read

Customer Experience
Reimagining Research: How to Create Better Customer Research Experiences

Reimagining Research: How to Create Better Customer Research Experiences

Customer Experience | 3 min read

Customer Experience
Activate ‘22: What Brands Can Learn From the Buffalo Sabres Fanbase

Activate ‘22: What Brands Can Learn From the Buffalo Sabres Fanbase

Customer Experience | 3 min read

Customer Experience
Activate ‘22: A Lesson From Cryptocurrency: CX in New Markets

Activate ‘22: A Lesson From Cryptocurrency: CX in New Markets

Customer Experience | 3 min read

Customer Experience
Alida Activate ’22: How Spotify Built a B2B Community for Actionable Insights

Alida Activate ’22: How Spotify Built a B2B Community for Actionable Insights

Customer Experience | 3 min read

Customer Insights
Customer Experience
Alida Activate ‘22: How Logitech Used Insight Communities to Find Underserved Customer Groups

Alida Activate ‘22: How Logitech Used Insight Communities to Find Underserved Customer Groups

Customer Experience | 3 min read

Customer Experience

Q&A with Wondrium: The 3 pillars of CX success

Customer Experience | 4 min read

Customer Experience
Retail
Alida Activate ‘22: The Power of Insight Communities Compels You

Alida Activate ‘22: The power of insight communities compels you

Customer Experience | 4 min read

Customer Insights
Customer Experience
Tech
How Indigo Got Rapid Customer Feedback to Test Product Concepts

How Indigo Gets Rapid Customer Feedback to Test Product Concepts

Customer Experience | 1 min read

Customer Experience
Retail
Activate ‘22: The Challenge of Turning Empathy in Action

Turning Empathy into Action

Customer Experience | 3 min read

Customer Experience
Activate: 4 Ways to Make Empathy the Heart of Your CX

Activate: 4 Ways to Make Empathy the Heart of Your CX

Customer Experience | 4 min read

Customer Experience

Previously, on Activate…

Customer Experience | 3 min read

Customer Experience
What to Expect from Activated Spring ‘22?

What to Expect from Activate 2022?

Customer Insights | 3 min read

Customer Insights
Customer Experience
Boosting Customer Experience by Understanding Your Audience: The Expert Guide

Boosting Customer Experience by Understanding Your Audience: The Expert Guide

Customer Experience | 6 min read

Customer Experience
The Secret to Leveraging Customer Data

The Secret to Leveraging Customer Data

Customer Experience | 4 min read

Customer Experience
What is a Customer Satisfaction Score and Why It Matters

What is a Customer Satisfaction Score and Why It Matters

Customer Experience | 5 min read

Customer Experience
5 Steps to Building an Effective Customer Survey in 2022

5 Steps to Building an Effective Customer Survey in 2022

Customer Experience | 6 min read

Customer Experience
The Cookie Crumbles: The Rise of Zero-Party Data

The Cookie Crumbles: The Rise of Zero-Party Data

Customer Experience | 4 min read

Customer Experience
Engaging Younger Audiences: How to Reach Gen Z Customers

Engaging Younger Audiences: How to Reach Gen Z Customers

Customer Experience | 5 min read

Customer Experience
8 Innovative Tactics for Increasing Your Customer Lifetime Value

8 Innovative Tactics for Increasing Your Customer Lifetime Value

Customer Experience | 5 min read

Customer Experience
4 Ways Customer Feedback Can Make or Break Your Company

4 Ways Customer Feedback Can Make or Break Your Company

Customer Experience | 8 min read

Customer Experience

Driving Innovation and Collaboration in the Autodesk Research Community

Customer Experience | 2 min read

Customer Experience
How a Good NPS Score Impacts Business Growth (and How to Improve It)

How a Good NPS Score Impacts Business Growth (and How to Improve It)

Customer Experience | 6 min read

Customer Experience
5 Effective Strategies for Building Customer Loyalty

5 Effective Strategies for Building Customer Loyalty

Customer Experience | 5 min read

Customer Experience
How to Turn Customers into Storytellers

How to Turn Customers into Storytellers

Customer Experience | 3 min read

Customer Experience
The Tao of Nicolas Darveau-Garneau: “It’s About the Customer, but Not the Average Customer”

Customer Centricity Must Become a Top C-Suite Priority

Customer Experience | 1 min read

Customer Experience
How are you going to choose your CX Metric?

How are you going to choose your CX Metric?

User Experience | 4 min read

Customer Experience
User Experience
Increase Customer Feedback With Digital Rewards

Increase Customer Feedback With Digital Rewards

Customer Experience | 2 min read

Customer Experience
Alida and Rybbon Increase Customer Engagement with Digital Incentives

Alida and Rybbon Increase Customer Engagement with Digital Incentives

Customer Experience | 2 min read

Customer Experience
EMEA Delta Awards Winner 2021

EMEA Delta Award Winners 2021

Customer Experience | 4 min read

Customer Experience
5 Ways to Deliver Extraordinary Experiences for Every Audience

5 Ways to Deliver Extraordinary Experiences for Every Audience

Customer Experience | 3 min read

Customer Experience

Forrester and Alida Come Together to Improve CX With This Recipe

Customer Experience | 3 min read

Customer Experience
Alida is now a Visionary in 2021 Gartner® Magic Quadrant™ for VoC

Alida Is Now a “Visionary” in 2021 Gartner® Magic Quadrant™ for VoC

Customer Experience | 3 min read

Customer Experience
How to Scale Your Customer Insights like Twitter and PokerStars

How to Scale Your Customer Insights like Twitter and PokerStars

Media & Entertainment | 5 min read

Customer Experience
Product Experience
Brand Experience
Media & Entertainment
How to Do Really Great Video Research

How to Do Really Great Video Research

Product Experience | 5 min read

Customer Experience
Product Experience
Brand Experience
Media & Entertainment
What Is Product Experience and How Does It Relate to CX?

Product Experience vs Customer Experience

Product Experience | 2 min read

Customer Experience
Product Experience

Data Without Context Is Just Noise: Uncover the Why Behind The What

Customer Experience | 4 min read

Customer Experience
Q&A WITH J.CREW: Using Voice Of Customer To Improve Experiences

Q&A WITH J.CREW: Using Voice Of Customer To Improve Experiences

Customer Experience | 6 min read

Customer Experience

Fall ‘21 Product Release—Deeper AI, Analytics, and CXM Integrations

Customer Experience | 2 min read

Customer Experience
Alida Customer Experience Global Trends Report

Your Customers Don’t Feel Heard

Customer Experience | 2 min read

Customer Experience

The Ohio State University Succeeds with a Focus on Empathy

Customer Experience | 2 min read

Customer Experience
Why You Should Use Dashboards for Community & Market Research Programs

Why You Should Use Dashboards for Community & Market Research Programs

Customer Experience | 3 min read

Customer Insights
Customer Experience
CX Trends: Shifts in Consumer Habits & Expectations

CX Trends: Shifts in Consumer Habits & Expectations

Customer Experience | 4 min read

Customer Experience
Customer Experience ROI: A Framework for Measuring CX Success

Customer Experience ROI: A Framework for Measuring CX Success

Customer Experience | 3 min read

Customer Experience

Are Your Research Activities Hurting the Customer Experience?

Customer Experience | 3 min read

Customer Experience
what-is-design-thinking

How the Design Thinking Process Improves Innovation & Customer Experience

Customer Experience | 4 min read

Customer Experience
Product Experience
Tech
Streaming Providers Use Voice of Customer (VoC) Insights to Improve CX

Streaming Providers Use Voice of Customer (VoC) Insights to Improve CX

Customer Experience | 4 min read

Customer Experience
Media & Entertainment
Integrating CX Can Potentially Increase Your Profit by the Millions

Integrating CX Can Potentially Increase Your Profit by the Millions

Customer Experience | 4 min read

Customer Experience
What Is Total Experience Management & Why Does Your Business Need It?

What Is Total Experience Management & Why Does Your Business Need It?

Customer Experience | 3 min read

Customer Experience
Employee Experience
How Insight Communities Improve Customer Experience

How Insight Communities Improve Customer Experience

Customer Experience | 3 min read

Customer Experience

How L&Q improves customer experience by listening to diverse voices

Customer Experience | 4 min read

Customer Experience
Employee Experience
Alida Summer ‘21 Release Provides Richer Insights to Elevate CX Programs

Alida Summer ‘21 Release Provides Richer Insights to Elevate CX Programs

Customer Experience | 3 min read

Customer Experience
Customer Experience for Insurance Providers Requires a Human Touch

Customer Experience for Insurance Providers Requires a Human Touch

Customer Experience | 3 min read

Customer Experience

5 Steps to Building a Seamless Customer Experience

Customer Experience | 3 min read

Customer Experience

10 Tips for Building a Successful Insight Community

Customer Experience | 1 min read

Customer Experience
How to Embrace Changing Customer Behaviors & Drive Retail Growth

How to Embrace Changing Customer Behaviors & Drive Retail Growth

Customer Experience | 1 min read

Customer Experience
Retail
Customer Lifetime Value: The Most Important Metric Everyone Overlooks

Customer Lifetime Value: The Most Important Metric Everyone Overlooks

Customer Experience | 3 min read

Customer Experience
The Ugly Truth: Surveys Alone Aren’t Enough

The Ugly Truth: Surveys Alone Aren’t Enough

Customer Insights | 3 min read

Customer Insights
Customer Experience
How Employee Engagement Helps Drive Customer Experience

How Employee Engagement Helps Drive Customer Experience

Employee Experience | 3 min read

Customer Experience
Employee Experience
Brand Experience
4 Ways to Drive Healthcare Improvement with Voice of Employee

4 Ways to Drive Healthcare Improvement with Voice of Employee

Customer Experience | 3 min read

Customer Experience
Employee Experience

How Retailers Can Navigate the Digital Commerce Experience Paradigm

Customer Experience | 4 min read

Customer Experience
SWAGGER Magazine: Standing out in a Sea of Content

SWAGGER Magazine: Standing out in a Sea of Content

Media & Entertainment | 2 min read

Customer Experience
Brand Experience
Media & Entertainment
How Alida Stands Out in a Crowded Customer Feedback Management Market

How Alida Stands Out in a Crowded Customer Feedback Management Market

Customer Experience | 1 min read

Customer Experience
4 Pillars of CXM Value

[Infographic] 4 Pillars of CXM Value

Customer Experience | 2 min read

Customer Experience
The Top Challenges in VoC—and How These Industry Leaders Tackle Them

The Top Challenges in VoC—and How These Industry Leaders Tackle Them

Employee Experience | 5 min read

Customer Experience
Employee Experience
Customer Success Is at the Core of Alida

Customer Success Is at the Core of Alida

Customer Experience | 1 min read

Customer Experience
What Is the Consumerization of Healthcare? 4 Success Strategies

What Is the Consumerization of Healthcare?

Customer Experience | 4 min read

Customer Experience
Top 3 Takeaways from Kerry Bodine’s Alida Activate Keynote

Top 3 Takeaways from Kerry Bodine’s Alida Activate Keynote

Customer Experience | 4 min read

Customer Experience
Uncover and Action Comprehensive Insights with Flexibility

Uncover and Action Comprehensive Insights with Flexibility

Customer Experience | 2 min read

Customer Experience
Quick Player Insights: PA Lottery Insiders

Quick Player Insights: PA Lottery Insiders

Customer Experience | 3 min read

Customer Insights
Customer Experience
People on laptops

5 Must-Read CX Books in 2021

Customer Experience | 2 min read

Customer Experience
Alida Spring ‘21 Product Release Fuels a Holistic Customer View

Alida Spring ‘21 Product Release Fuels a Holistic Customer View

Customer Experience | 3 min read

Customer Experience
How to Improve Customer Understanding & CX with AI

How to Improve Customer Understanding & CX with AI

Customer Experience | 2 min read

Customer Experience
Using Insights to Stay Ahead in an Oversaturated Market

Using Insights to Stay Ahead in an Oversaturated Market

Media & Entertainment | 2 min read

Customer Experience
Media & Entertainment
Are You Prioritizing Patient Experience?

Are You Prioritizing Patient Experience?

Customer Experience | 2 min read

Customer Experience
Alida Sets out to Become the Most Partner-Friendly SaaS Company

Alida Sets out to Become the Most Partner-Friendly SaaS Company

Customer Experience | 4 min read

Customer Experience
Tech
Group Nine Captures a 360-Degree View of Digital Audiences

Group Nine Captures a 360-Degree View of Digital Audiences

Customer Experience | 3 min read

Customer Experience
Media & Entertainment
What are video surveys & why should you use them?

What Are Video Surveys & Why Should You Use Them?

Customer Experience | 2 min read

Customer Experience
Banks & Credit Unions: Improve Your Metrics by Putting Customers First

Banks & Credit Unions: Improve Your Metrics by Putting Customers First

Financial Services | 2 min read

Customer Experience
Financial Services
Why WPS Health Solutions Puts Member Experience First

Why WPS Health Solutions Puts Member Experience First

Customer Experience | 2 min read

Customer Experience
How CXM Drives Year-Round Growth in the Tech Industry

How CXM Drives Year-Round Growth in the Tech Industry

Tech | 2 min read

Customer Experience
Tech
Ventura Foods Cooks up Deep Customer Insights

Ventura Foods Cooks up Deep Customer Insights

Customer Experience | 2 min read

Customer Experience
How Will Customer Sentiment Affect CX in 2021?

How Will Customer Sentiment Affect CX in 2021?

Customer Experience | 2 min read

Customer Experience
Customer Feedback Is No Longer Just a Luxury for High End Retailers

Customer Feedback Is No Longer Just a Luxury for High End Retailers

Customer Experience | 4 min read

Customer Experience
Retail
Feedback loop: How deeper player insights impact the lottery industry

Feedback loop: How deeper player insights impact the lottery industry

Customer Experience | 3 min read

Customer Experience
Alida Kicks off 2021 by Strengthening Our CXM & Insights Platform

Alida Kicks off 2021 by Strengthening Our CXM & Insights Platform

Product Experience | 3 min read

Customer Experience
Product Experience
Tech
User Experience
Intro to Insight Communities

Intro to Insight Communities

Customer Experience | 1 min read

Customer Experience
Unlocking the Gift of Feedback: Ensuring eCommerce Success in 2020

Unlocking the Gift of Feedback: Ensuring eCommerce Success in 2020

Retail | 3 min read

Customer Experience
Retail
Overcoming the CXM plateau: Take customer experience to new heights

Overcoming the CXM plateau: Take customer experience to new heights

Customer Experience | 3 min read

Customer Experience
Fall 2020 Product Release: Alida CXM and Alida Analytics

Fall 2020 Product Release: Alida CXM and Alida Analytics

Product Experience | 3 min read

Customer Experience
Product Experience
4 Ways digital CABs drive business value

4 Ways digital CABs drive business value

Customer Experience | 3 min read

Customer Experience
3 Challenges in improving patient experience and satisfaction

3 Challenges in improving patient experience and satisfaction

Customer Experience | 3 min read

Customer Experience
Going Beyond the Survey

Going Beyond the Survey

Customer Experience | 4 min read

Customer Experience
The Value of CX: Why We Need To Start Talking About NPS Again

The Value of CX: Why We Need To Start Talking About NPS Again

Customer Experience | 3 min read

Customer Experience
How Virgin Money UK Listens & Responds to Changing Customer Needs

How Virgin Money UK Listens & Responds to Changing Customer Needs

Customer Experience | 4 min read

Customer Experience
The CX Divide: How to Overcome the Gap between Lip Service and Action to Get Executive Buy-In for CX Investment

The CX Divide: How to Overcome the Gap between Lip Service and Action to Get Executive Buy-In for CX Investment

Customer Experience | 3 min read

Customer Experience
Best Practices for Financial Services Surveys during COVID-19

Best Practices for Financial Services Surveys during COVID-19

Customer Insights | 2 min read

Customer Insights
Customer Experience
Employee Experience
Financial Services
Best Practices for Survey Activities during COVID-19

Best Practices for Survey Activities during COVID-19

Employee Experience | 2 min read

Customer Insights
Customer Experience
Employee Experience
Did You Hear That? The Importance of Listening during Uncertain Times

Did You Hear That? The Importance of Listening during Uncertain Times

Customer Experience | 2 min read

Customer Experience
Employee Experience
Building Community in Tough Times with Insight Communities

Building Community in Tough Times with Insight Communities

Customer Insights | 2 min read

Customer Insights
Customer Experience
Insight Communities Help Brands Connect During COVID-19

Insight Communities Help Brands Connect During COVID-19

Customer Experience | 2 min read

Customer Experience
Employee Experience
Brand Experience
Alida's Commitment to Employees and Customers During COVID-19

Our Commitment to Employees and Customers During COVID-19

Customer Experience | 1 min read

Customer Experience
Employee Experience
6 Ways Condé Nast Uses Insight Community to Drive Value

6 Ways Condé Nast Uses Insight Community to Drive Value

Customer Experience | 3 min read

Customer Experience
Condé Nast’s 3 Steps to Building a Global Insight Engine

Condé Nast’s 3 Steps to Building a Global Insight Engine

Customer Experience | 3 min read

Customer Experience
3 Marketing Best Practices To Improve Customer Experience

3 Marketing Best Practices To Improve Customer Experience

Customer Experience | 2 min read

Customer Experience
Brand Experience
Alida Sparq® Winter '20 Further Enables Brands to Excel in Customer Trust

Alida Sparq® Winter '20 Further Enables Brands to Excel in Customer Trust

Customer Experience | 2 min read

Customer Experience
Product Experience
Canadian Tire + Salomon: CX Success with Data Integration

Canadian Tire + Salomon: CX Success with Data Integration

Customer Experience | 4 min read

Customer Experience
How to Show the Impact of Your Insight Community... and Scale It

How to Show the Impact of Your Insight Community... and Scale It

Customer Experience | 3 min read

Customer Insights
Customer Experience
How VMware, Stitch Fix, and Red Bull Leverage Insights

How VMware, Stitch Fix, and Red Bull Leverage Insights

Customer Experience | 2 min read

Customer Experience
How Global Brands Unlock Valuable Customer Insights

How Global Brands Unlock Valuable Customer Insights

Customer Experience | 2 min read

Customer Experience
Media & Entertainment
Retail
Tech
How to Use Your Sparq Insight Community for Your Design Sprint

How to Use Your Sparq Insight Community for Your Design Sprint

Customer Experience | 4 min read

Customer Insights
Customer Experience
Product Experience
A Day in the Life of an Insight Community Manager

A Day in the Life of an Insight Community Manager

Customer Insights | 1 min read

Customer Insights
Customer Experience
DMPs, CRMs & CDPs

DMPs, CRMs & CDPs: What Are They & Why Care?

Brand Experience | 4 min read

Customer Experience
Brand Experience
Tech
Twitter's Top 10 Tips for Member Engagement

Twitter's Top 10 Tips for Member Engagement

Customer Insights | 3 min read

Customer Insights
Customer Experience
3 Principles of Refinery29's Best-in-Class Insight Program

3 Principles of Refinery29's Best-in-Class Insight Program

Customer Experience | 2 min read

Customer Experience
How Manulife Is Improving Customer Experience from the Outside-In

How Manulife Is Improving Customer Experience from the Outside-In

Customer Experience | 4 min read

Customer Experience
Guiding Principles of Customer Advocacy

Guiding Principles of Customer Advocacy

Customer Experience | 3 min read

Customer Experience
7 Ways to Get Repeatable Feedback from Millennial Women

7 Ways to Get Repeatable Feedback from Millennial Women

Customer Experience | 3 min read

Customer Experience
Earn the Right to Ask for Ongoing Customer Feedback

Earn the Right to Ask for Ongoing Customer Feedback

Customer Experience | 4 min read

Customer Insights
Customer Experience
The Evolution of Customer Advocacy at VMware, Inc.

The Evolution of Customer Advocacy at VMware, Inc.

Product Experience | 3 min read

Customer Experience
Product Experience
How to Be Customer-Centric in the Age of Privacy

How to Be Customer-Centric in the Age of Privacy

Customer Experience | 1 min read

Customer Experience
Customer Intelligence, Data, and Insights

The Difference between Customer Intelligence, Data, and Insights

Customer Experience | 2 min read

Customer Experience
Data Science and Look-Alike Modeling with Canadian Tire

Data Science and Look-Alike Modeling with Canadian Tire

Customer Experience | 5 min read

Customer Experience
The Value of Open Ended Feedback

The Value of Open Ended Feedback

Customer Experience | 4 min read

Customer Experience
Product Experience
Q&A with CX Journey’s Annette Franz

Q&A with CX Journey’s Annette Franz

Customer Experience | 4 min read

Customer Experience
Leading the business: Lessons from Red Bull’s Shopper Insights team

Leading the business: Lessons from Red Bull’s Shopper Insights team

Customer Experience | 2 min read

Customer Experience
Brand Experience
Retail
Insight Community Invitation Email Best Practices

Insight Community Invitation Email Best Practices

Customer Experience | 1 min read

Customer Insights
Customer Experience
3 Examples of Customer-Centric Product Development

3 Examples of Customer-Centric Product Development

Product Experience | 3 min read

Customer Experience
Product Experience
Tech
User Experience
How 4 Industry-Leading Brands Use Insight to Improve CX

How 4 Industry-Leading Brands Use Insight to Improve CX

Retail | 3 min read

Customer Experience
Retail
Tech
Common CX Strategy Mistakes and How to Avoid Them

Common CX Strategy Mistakes and How to Avoid Them

Customer Experience | 4 min read

Customer Experience
Recruitment Sources: Where Do Members Come From?

Recruitment Sources: Where Do Members Come From?

Customer Experience | 3 min read

Customer Insights
Customer Experience
13 Stunning Stats on the Growing CX Leadership Gap

13 Stunning Stats on the Growing CX Leadership Gap

Customer Experience | 2 min read

Customer Experience
Why Shopper Insight Is a Valuable Ingredient for CPG Companies

Why Shopper Insight Is a Valuable Ingredient for CPG Companies

Retail | 2 min read

Customer Experience
Retail
4 Ways Technology Is Changing Consumer Behavior

4 Ways Technology Is Changing Consumer Behavior

Customer Experience | 4 min read

Customer Experience
13 Customer Loyalty Stats + Why Loyalty Programs Fail

13 Customer Loyalty Stats + Why Loyalty Programs Fail

Customer Experience | 2 min read

Customer Experience
Brand Experience
Retail
How to Improve End-to-End Customer Experience

How to Improve End-to-End Customer Experience

Customer Experience | 1 min read

Customer Experience
3 Tips on How to Improve Customer Experience Strategy

3 Tips on How to Improve Customer Experience Strategy

Customer Experience | 3 min read

Customer Experience
Why Direct to Consumer is Becoming Important in Retail

Why Direct to Consumer is Becoming Important in Retail

Customer Experience | 4 min read

Customer Experience
Brand Experience
Retail
Customer Intelligence in the Mobile World: How to Achieve Mobile-First Research

Customer Intelligence in the Mobile World: How to Achieve Mobile-First Research

Customer Experience | 3 min read

Customer Experience
Tips for Survey Design and Execution

Tips for Survey Design and Execution

Customer Insights | 3 min read

Customer Insights
Customer Experience
Brand Experience
How to engage insight community members

How to engage insight community members

Customer Experience | 3 min read

Customer Experience
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